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Video: "Sled" Suzuki's 2012 Super Bowl Ad

kizashi sled 2.jpg
One Super Bowl mystery commercial down, a few dozen to go. This is Suzuki's 2012 Super Bowl Ad titled "Sled."

In it we've got sled dogs, Eskimos and the 2012 Suzuki Kizashi Sport. The Kizashi Sport was also the star of Suzuki's previous -- and first -- Super Bowl spot "Wicked Weather."

Think this one has what it takes to get people's attention? There are dogs. Everyone loves dogs.

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2 Comments

brn says:

03:29 PM, 01/26/12

What demographic are they targeting with that music?

litewerk says:

03:19 AM, 01/27/12

That's a pretty cool concept for a commercial. Very well done. I still like the Kizashi a lot. For as great and unique a car as it both appears and is reported to be by most reviewers and owners, I'd hope more people would take notice of it and make the effort to find a dealer to check one out. I won't be in the market for a car for at least a year or two, unless something happens to my old relible Dodge.

Have in the past noticed more Subarus than normal in Pennsylvania. Also in West Virginia and western Maryland. Likely due to AWD capabilities. Seems like Suzuki should be able to grab some of that market, as well as in the NE states which reportedly have strong Subaru sales.

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