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Is It "North America or Bust" for GM?

gm-250-3.jpg That's the argument Bill Visnic makes on AutoObserver. He notes that although GM's financial results have improved, much of the good news is still rooted in overseas success.

GM's position in North America is still a work in progress and it's going to take more than just Cash for Clunkers to dig its way out.

AutoObserver: For GM, It's North America - or Bust

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1 Comment

rallyandbosox says:

06:22 PM, 11/18/09

I agree that GM has to increase its market share in the US, but that cross-shopping analysis was in no way a good determinant about buyer preference toward GM. First it only looked at the month of October, and one month's data is unreliable. It did not take into account the 60-day buy-back guarantee or if GM had more rebates that would have enticed buyers more than the other brands it showed in its charts.

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