Mitsubishi opened the 2009 Tokyo Auto Show this morning with a few words from its president, Osamu Masuko and Gaya Uesugi, director of product strategy and development.
Masuko spoke about Mitsubishi's future, and how electric vehicles are becoming its "core business," but it was Uesugi who translated the statement into hard numbers, saying "by 2020, 20 percent of Mitsubishi's products will be EV/PHEV."
With that tough goal in mind, Mitsu unveiled its PX-MiEV Concept (can you say next-generation Outlander?), what Uesugi says is a "simple style for the new generation of crossovers."
The PX stands for "plug-in hybrid crossover," while MiEV stands for "Mitsubishi Innovative Electric Vehicle."
The plug-in hybrid concept comes with a 1.6-liter DOHC gas engine and has front and rear wheels that are powered by two motors, and the PX's battery can be used to power household electricity, or as a generator during emergencies.
For those worried about becoming too comfortable behind the wheel, the PX's "cocochi" interior includes fabric that "breaks down allergens and fights off fatigue."
Kelly Toepke, News Editor
2009 Tokyo Auto Show Preview: Mitsubishi Concept PX-MiEV Makes World Debut
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