From the "wait...who?" files comes this curious tale.
This morning, Autoblog, a blog apparently about auto, posted an item entitled "Reader Spy: Hyundai Equus Takes to U.S. Streets." Okay, no biggie. Not sure why anyone would get too excited about a really big Hyundai luxury sedan not yet sold in the U.S., but okay.
The first line of the story read: "This is the new Hyundai Equus in the steel and on U.S. roads, courtesy of Autoblog reader Alex Krafcik." Oh, okay...no, wait, Krafcik? Isnt' t that the name of the CEO of the U.S. arm of Hyundai? Yes, it is. John Krafcik. So, "Spy" might be slightly overstating the case, no?
So they're not really spy photos, but the fact that Krafcik is running around Southern California in one of Hyundai's home market flagships is still noteworthy. The car was displayed at the New York Auto Show last month "to get public reaction", so it's pretty clear that Hyundai is still considering the idea of a luxury brand. Even if that doesn't happen, a Hyundai-badged model above the current Genesis is certainly a possibility.
Autoblog: Reader Spy: Hyundai Equus Takes to U.S. Streets
dg0472 says:
02:03 PM, 05/11/09
Hmmm. Now the post just says "Alex". Odd.
estreka says:
05:19 PM, 05/11/09
Luxury brands are so 80's. Hyundai should stick with their current 2 brands.