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No, it's not what you think. Mini is not going to build a pickup truck. Rather they are offering a free shuttle--as in pick-me-up--around the streets of Sydney, Australia during the week that the Sydney auto show is running. Called Mini Pick-Up, it's a free taxi service, with the taxi fleet consisting of a bunch of Minis. Pretty cool--and a great marketing idea to boot.
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ateixeira says:
08:02 AM, 10/ 9/08
Great idea, but when a lot of people hear about this there will be lines.