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Edmunds Strategies for Smart Car Buyers has a really useful bit of info here. Did you know that dealers are still making money selling those full-size trucks at half price? It's probably true, or close to true, for other former high-profit vehicles as well.
Half Price Pickups Still Make Money for Dealer
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pf_flyer says:
04:25 AM, 07/15/08
Well it seems to work in an accounting sort of way, but it's not surprising. I've felt for quite some time that there has been a "pricing bubble" on vehicles waiting to burst similar to the housing bubble, but nobody ever talked much about vehicles being overpriced.
billt9 says:
05:28 AM, 07/15/08
Vehicles aren't overpriced.
Dealers are making money because it's the automaker that's offering the discount, the automaking is losing money.
Dodge, Ford, Chevrolet, and Toyota's Tundra are trying to get rid of these rocks that they produced way more than there is demand.
estreka says:
06:08 AM, 07/16/08
It wasn't even 20 years ago trucks were starting at $13K. Now fully loaded ones run you well into the $60K's.