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BMW to increase U.S. production

Here's an interesting counterpoint to all the NAFTA criticism that's all the rage today: BMW is planning to increase production at their Spartanburg, SC plant at the expense of German jobs.

Yep, They will cut their homegrown workforce by 7.5 percent over the next two years, and will increase U.S. production by over 50 percent. An added benefit to all this could be lower priced BMWs...
Talk about having your cake and eating it too!

"Conceivably, as the volume increases and the manufacturing system at the Spartanburg (S.C.) plant improves, costs may come down enough to cut prices of their cars," states Greg Gardner of the Harbour Report on automotive manufacturing activity.

Full story here.

Here's Inside Line's take: BMW Shuffles Products and Announces Major Expansion in Spartanburg, S.C.

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4 Comments

ateixeira says:

07:41 AM, 03/11/08

Given the weak dollar, they should have made this decision years ago. What took so long?

estreka says:

11:36 AM, 03/11/08

Hooray! A better job market is around the corner!

jerrywimer says:

12:34 PM, 03/11/08

Does anyone really believe that any significant savings in the production of their cars will be passed on? The market is bearing the current prices, so what's the incentive to give it back rather than pocketing it as profit?

firstwagon says:

01:48 PM, 03/11/08

I agree you won't see lower prices, the advantage will be in stopping higher prices. The US dollar has fallen a huge amount against the Euro in the past couple years. Any cars built in Europe will increase by a simular amount if they want to maintain profit margin.
 
Would you still buy a BMW if it cost 30 to 50% more?

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