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Paging Steve Jobs! Audi creates an iPhone clone



Audi has created a new iPhone-like "mobile device," that functions as an access authorization system for the vehicle, mobile phone, navigation unit and audio and video player all in one. The menu is in keeping with the Audi MMI interface used on premium Audi models.

The Audi phone comes equipped with both Wi-Fi and 3G UMTS technology. It will allow the driver to interface with the car and use the device as a MP3 player or input tool for the nav system...
So is this the next step in cell phone/NAV technology and marketing? Can we expect more brand-specific cell phones from vehicle makers?

Full story here.

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