It's no secret that a favorite artist of myself and Automotive Editor Dan Frio is Jennifer Lopez.
JLo (my future ex-wife) just went through a terrible divorce. So she has celebrated her independence by making a Fiat 500 commercial.
Why would mega-wealthy JLo need to resort to such a thing? Remember: Marc Anthony is taking half -- of everything.
New JLo Fiat 500 (convertible) commercial on the jump.
(Bonus: music video "On the Floor" featuring Frio's other fav artist -- Pitbull.)
Albert Austria, Senior VE Engineer @ ~9,000 miles

cjasis says:
01:50 PM, 09/16/11
Holy airbrush batman! She looks almost cartoonish.
scorp76 says:
03:17 PM, 09/16/11
It would have made SO much more sense to use a beautiful Italian female.
Or at the very least, a celebrity with some actual talent, rather than a worthless one only famous for her addiction to marriage and her oversized child-bearing hips.
ptcdawg says:
07:40 PM, 09/16/11
Two times.
ed124c says:
07:44 AM, 09/17/11
The virus is spreading. Fix this, Edmunds!
cr_driver says:
10:20 AM, 09/17/11
I thought it was like a high tech movie Ed? LOL
maastrichtian says:
10:29 AM, 09/17/11
I posted this before, but I am still upset about this. I wanted to consider this car, but now I can't. Yes, it's irrational, but it's sort of like Seinfeld not being able to kiss his girlfriend after knowing she brushed her teeth with a toothbrush that fell in the toilet. I just can't see it now, without thinking of her and her dumb shorts.
oldno7 says:
07:12 PM, 09/17/11
Is it possible for JLo to wear dumb shorts?
After reading this, I think it's clear who's obsessed with JLo, right Albert? Stop trying to pass off your unhealthy obsession on your coworkers. ;)
93aero says:
08:09 PM, 09/17/11
"BMW certainly isn't going to offer small FWD cars with the BMW name on them"
Actually, i think thats BMWs new plan. Given some of the things we've been shown them testing.
compliance says:
09:32 AM, 09/18/11
I agree with maastrichtian. This is not the way to advertise a car that is already in danger of being pigeon holed as a "girl's car". I guess that is what they want, but it really turns me off.
kplacer says:
04:40 PM, 09/18/11
I don't understand this woman's celebrity or why she is mega-rich. She can't sing without the help of Autotune, and she has a big tush that is sure to get oversized as she ages. So she looks sorta like a lot of other women I see every day. So what?
frank908 says:
06:48 AM, 09/19/11
I've heard that Jennifer Lopez was picked because the sides of the 500, when viewed from the front or back, resembled J.Lo's huge butt when viewed from the front or back as well.
It's why the color of her shorts match the color of the car. In fact I think her butt weighs about the same as a fully loaded 500 come to think of it.
ed124c says:
07:59 AM, 09/19/11
@frank908: Funny-- but cruel. I have no feelings about JLo, but I applaud anyone who can rise above the fray and become rich legally.
(She IS beautiful, and the big butt thing is greatly exaggerated. I mean, well, anyway...
langjie says:
10:53 AM, 09/19/11
this stupid commercial ran like 5 times in 4 straight commercial breaks (yes, they played it twice in one of the breaks) while i was watching football. dislike!
eldaino2 says:
05:40 AM, 09/22/11
kplacer: smh. i agree, this isnt going to help the fiats manliness, but as someone who appreciates j, but doesnt listen to her music, she can wear shorts like that all day long.